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TRUST, not technology, is the issue of the decade.

Tom Peters

Stop being conned by the old mantra that says, ‘Leaders are cool, managers are dweebs.’ Instead, follow the Peters Principle: Leaders are cool. Managers are cool too!
TOM PETERS

Leader Peter Principles
David Ogilvy contends that the greatest ad copywriters are marked by an insatiable curiosity ‘about every subject under the sun.’
TOM PETERS

Copywriters Curiosity Subject Sun
Learning is a matter of intensity not elapsed time.
TOM PETERS

Learning Matter Teaching
We cannot innovate without opening the door to havoc.
TOM PETERS

Doors Havoc Innovation
Success requires a persistent misreading of the odds.
TOM PETERS

Misreading Odds Persistent
You are who you go to lunch with! Break bread with cool and you will become more cool. Conversely: break bread with dull and well, you can figure it out.
TOM PETERS

Business Dull Lunch
Leaders’ careers will usually be determined by their handling of one or two critical events that no one could possibly anticipate or plan for.
TOM PETERS

Careers Leadership Two
You are your projects!
TOM PETERS

Country Execution People Projects
For me, reading is reading.
TOM PETERS

Good Knowledge Learn Read Reading
The populations of most cities around the world continue to grow. The reasonspeople congregate in cities are various and complex, and the dawn of the digital age has not put much of adamper on the human urge to congregate.
TOM PETERS

Age Cities Congregate Digital
People of all demographic categories and geographic regions will access a good digital library.
TOM PETERS

Digital Library People
The idea of intimately entwining with customers [to get ideas] is an idea whose time has come.
TOM PETERS

Customers Ideas Intimately
…high end does not necessarily equal high price. It’s a matter of attitude.
TOM PETERS

Attitide Attitude Matter
The best leaders are the best notetakers, best askers, and best learners.
TOM PETERS

Best Leader Leader Learners
Customers perceive service in their own unique, idiosyncratic, emotional, irrational, end-of-the-day, and totally human terms. Perception is all there is!
TOM PETERS

Educational Funny Leadership
Have you set high standards in the past that make it clear what level of performance you demand?
TOM PETERS

High Levels Past Standards

TRUST, not technology, is the issue of the decade.

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TRUST, not technology, is the issue of the decade.

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Popular Authors

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