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David Ogilvy contends that the greatest ad copywriters are marked by an insatiable curiosity ‘about every subject under the sun.’

Tom Peters

Hire disrespectful people.
TOM PETERS

Disrespectful People Work
…high end does not necessarily equal high price. It’s a matter of attitude.
TOM PETERS

Attitide Attitude Matter
Hire attitude train skills.
TOM PETERS

Attitude Skills Train
I believe in the age of the Internet, Facebook and Twitter, that relationships are everything.
TOM PETERS

Age Believe Internet
Cost does not equal value… and low cost parts decrease brand equity for a very long time.
TOM PETERS

Cost Elapsed Long
Listen while you can, so that you can lead when you must.
TOM PETERS

Deliver Formula Success
Garbage! Intuition is the new physics. It’s an Einsteinian, seven-sense, practical way to make tough decisions. Bottom line, circa 2001 to 2010: The crazier the times are, the more important it is for leaders to develop and to trust their intuition.
TOM PETERS

Decision Important Intuition More Practical Tough
Swipe from the best, then adapt.
TOM PETERS

Business Innovation Innovative
The good news – and it is largely good news – is that everyone has a chance to stand out. Everyone has a chance to learn, improve, and build up their skills. Everyone has a chance to be a brand worthy of remark
TOM PETERS

Builds Chance Everyone News Skills
Now that I have adopted into my own daily life a device that makes music and spoken-word files easy to access from anywhere, I have tempered my skepticism.
TOM PETERS

Essay Music Spoken Tempered
Leaders trust their guts. “Intuition” is one of those good words that has gotten a bad rap. For some reason, intuition has become a “soft” notion.
TOM PETERS

Decision Leader Rap
Excellent firms don’t believe in excellence – only in constant improvement and constant change.
TOM PETERS

Educational Inspirational Loyalty
Be guided by the axiom: There are no limits to the ability to contribute on the part of a properly selected, well-trained, appropriately supported, and, above all, committed person.
TOM PETERS

Ability Appropriate Committed Limits
It doesn’t matter what product or service you’re offering; there is unlimited ability to improve the quality of anything.
TOM PETERS

Anything Matter Offering Quality
What have you done lately – this week – to make yourself stand out? What would your colleagues or your customers say is your greatest and clearest strength? Your most noteworthy (as in, worthy of note) personal trait?
TOM PETERS

Colleagues Greatest Lately Networthy
The worse things get, typically, the more they dig in their heels and defend yesterday’s turf.
TOM PETERS

Defend Thing Worse Yesterday

David Ogilvy contends that the greatest ad copywriters are marked by an insatiable curiosity ‘about every subject under the sun.’

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Popular Authors

David Ogilvy contends that the greatest ad copywriters are marked by an insatiable curiosity ‘about every subject under the sun.’

Related Topics

Popular Authors

More Tom Peters Quotes