No one should have a key that turns a billion locks. It shouldn’t exist.
TIM COOKAnd that’s what everyone at Apple is focused on – pushing forward and creating the future.
More Tim Cook Quotes
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I’m a country boy at the end of the day. I’m going to pick up the phone and tell you I’m going to sue you.
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Let your joy be in your journey, not in some distant goal.
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Our message, to people around the country and around the world, is this: Apple is open.
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We sold more iPads in the last quarter alone than any PC manufacturer sold in their entire line.
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Excellence has become a habit.
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We’re very simple people at Apple. We focus on making the world’s best products and enriching people’s lives.
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Anything can change, because the smartphone revolution is still in the early stages.
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The largest lesson I learned from Steve was that the joy in life is in the journey, and I saw him live this every day.
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My own view is that encryption is a much better, much better world. And I’m not the only person that thinks that.
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The worst thing in the world that can happen to you if you’re an engineer that has given his life to something is for someone to rip it off and put their name to it.
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Where we might go in the future, we’ll see. Customers love games. I’m not interested in being in the console business in what is thought of as traditional gaming. But Apple is a big player today and things in the future will only make that bigger.
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A lot of companies have innovation departments, and this is always a sign that something is wrong when you have a VP of innovation or something. You know, put a for-sale sign on the door.
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Life is fragile. We’re not guaranteed a tomorrow so give it everything you’ve got.
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Since these early days, I have seen and have experienced many types of discrimination and all of them were rooted in the fear of people that were different than the majority.
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Our competition is different. They’re confused. They chased after netbooks. Now they’re trying to make PCs into tablets and tablets into PCs. Who knows what they’ll do next?
TIM COOK






