I am confident our best years lie ahead of us and that together we will continue to make Apple the magical place that it is.
TIM COOKApple is this great American company that could have only happened here.
More Tim Cook Quotes
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The longer the meeting, the less is accomplished.
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We believe in saying no to thousands of projects so that we can really focus on the few that are truly important and meaningful to us.
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We make the best phone, we don’t make the most phones.
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I don’t consider myself an activist, but I realize how much I’ve benefited from the sacrifice of others.
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When I think of civil liberties I think of the founding principles of the country. The freedoms that are in the First Amendment. But also the fundamental right to privacy.
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You can’t have a back door that’s only for the good guys.
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We are the most focused company that I know of or have read of or have any knowledge of. We say no to good ideas every day.
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Open to everyone, regardless of where they come from, what they look like, how they worship or who they love.
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I am driven by great work and seeing people do incredible things and having a part in that.
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Intuition is critical in virtually everything you do. But, without relentless preparation and execution, it is meaningless.
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No matter what you do next, the world needs your energy, your passion, your impatience for progress. Don’t shrink from risk. And tune out those critics and cynics.
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We do a lot of things for reasons besides profit motive. We want to leave the world better than we found it.
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I love museums. But I don’t want to live in one.
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Most business models have focused on self interest instead of user experience. Those are the kinds of problems we solve to solve.
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My business is not reading your messages. I don’t have a business doing that. And it’s against my values to do that. I don’t want to read your private stuff.
TIM COOK