Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.
TIM COOKWhere we might go in the future, we’ll see. Customers love games. I’m not interested in being in the console business in what is thought of as traditional gaming. But Apple is a big player today and things in the future will only make that bigger.
More Tim Cook Quotes
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The iPad remains Apple’s second bestselling product – all the more reason why the iPad Pro needs to be “big” in every sense of the word.
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A wave of legislation, introduced in more than two dozen states, would allow people to discriminate against their neighbors.
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Since these early days, I have seen and have experienced many types of discrimination and all of them were rooted in the fear of people that were different than the majority.
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There’s something very dangerous happening in states across the country.
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I think that [there is] this fundamental right to privacy and the philosophy that government shouldn’t be intrusive.
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We’re very simple people at Apple. We focus on making the world’s best products and enriching people’s lives.
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Security isn’t just a feature, it’s a base, it’s a fundamental, right.
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The longer the meeting, the less is accomplished.
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We’re talking about a world where the PC is no longer the center, but just a devicewhere your new devices need to be more portable, more personal.
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Apple Watch is the most personal device we’ve ever created.
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I learned that focus is key. Not just in your running a company, but in your personal life as well.
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Certainly some things that are very good can sometimes be used in a bad way.
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I am who I am, and I’m focused on that, and being a great CEO of Apple.
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I am driven by great work and seeing people do incredible things and having a part in that.
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Apple Stores Offer the Best Buying Experience and Customer Service On The Planet
TIM COOK