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Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.

Tim Cook

Certainly some things that are very good can sometimes be used in a bad way.
TIM COOK

Bad Certainty Good Some Sometimes Use Very Way
Open to everyone, regardless of where they come from, what they look like, how they worship or who they love.
TIM COOK

Come Everyone Like Look Love Open Quater Regardless Worship
If I’m expected to keep your messages, and everybody else’s, then there should be a law that says, you need to keep all of these.
TIM COOK

Everybody Expected Keep Law Message Say
They’re gobbling up everything they can learn about you and trying to monetize it. We think that’s wrong. And it’s not the kind of company that Apple wants to be.
TIM COOK

Apple Company Everything Gobbling Kind Learn Monetize Need Require Think Try Wrong
In the long arc of time, you are only relevant if customers love you.
TIM COOK

Arc Constoemr Long Love Relevant Time
No one should have a key that turns a billion locks. It shouldn’t exist.
TIM COOK

Billion Exist Key Lock Should Turn
It’s the privilege of a lifetime for me to work with the most innovative people on Earth.
TIM COOK

Innovative Lifetime Most People Earth Privilege Work
Apple is this great American company that could have only happened here.
TIM COOK

Apple Bret Company Country Happen Have Only
Companies that get confused, that think their goal is revenue or stock price or something. You have to focus on the things that lead to those.
TIM COOK

Compare Confuse Goal Price Revenue Something
I am driven by great work and seeing people do incredible things and having a part in that.
TIM COOK

Driven Great Incredible People Seeing Thing Work
I think everyone has to ask, how do companies make their money? Follow the money. And if they’re making money mainly by collecting gobs of personal data, I think you have a right to be worried.
TIM COOK

Company Data Everyone Follow Make Money Personal Right Think Worried
A wave of legislation, introduced in more than two dozen states, would allow people to discriminate against their neighbors.
TIM COOK

Allow Dozen Introduce Legislation More People Person State Think Wave
People are running huge enterprises off of hacking and stealing data.
TIM COOK

Data Enterprise Hack Huge People Run Stael
What makes Siri cool is she has a personality.
TIM COOK

Cool Has Make Personality Sir
The worst thing in the world that can happen to you if you’re an engineer that has given his life to something is for someone to rip it off and put their name to it.
TIM COOK

Engineer Happen Name Rip Someone Something Thing World Worst
I remember what it was like to grow up in the South in the 1960s and 1970s.
TIM COOK

Growm South Remember Year

Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.

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Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.

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