We’re very simple people at Apple. We focus on making the world’s best products and enriching people’s lives.
TIM COOKYou are more powerful than you think.
More Tim Cook Quotes
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There are times in all of our lives when a reliance on gut or intuition just seems more appropriate – when a particular course of action just feels right.
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A few years ago, users of Internet services began to realize that when an online service is free, you’re not the customer. You’re the product.
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Everybody doesn’t want to have to be a computer scientist to protect themselves. Most people have no desire to do that.
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Apple is this great American company that could have only happened here.
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Apple Watch is the most personal device we’ve ever created.
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Let your joy be in your journey, not in some distant goal.
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We wouldn’t be able to buy things online, because your credit cards – they’ve probably been ripped off anyway, but they would be ripped off left and right every day if there wasn’t encryption.
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The iPad remains Apple’s second bestselling product – all the more reason why the iPad Pro needs to be “big” in every sense of the word.
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It’s the privilege of a lifetime for me to work with the most innovative people on Earth.
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For the most important decisions in your life, trust your intuition, and then work with everything you have, to prove it right.
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Certainly some things that are very good can sometimes be used in a bad way.
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I believe that if you took privacy and you said, I’m willing to give up all of my privacy to be secure. So you weighted it as a zero.
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Life is fragile. We’re not guaranteed a tomorrow so give it everything you’ve got.
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I don’t own encryption, Apple doesn’t own encryption. Encryption, as you know, is everywhere. In fact some of encryption is funded by our government.
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Maybe law enforcement would like the ability to turn on the camera on your Mac.
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