Invincibility lies in the defence; the possibility of victory in the attack.
SUN TZUWhen the outlook is bright, bring it before their eyes; but tell them nothing when the situation is gloomy.
More Sun Tzu Quotes
-
-
Convince your enemy that he will gain very little by attacking you; this will diminish his enthusiasm.
SUN TZU -
But a kingdom that has once been destroyed can never come again into being; nor can the dead ever be brought back to life.
SUN TZU -
Move not unless you see an advantage; use not your troops unless there is something to be gained; fight not unless the position is critical.
SUN TZU -
There are roads which must not be followed, armies which must not be attacked, towns which must not be besieged, positions which must not be contested, commands of the sovereign which must not be obeyed.
SUN TZU -
He who is prudent and lies in wait for an enemy who is not, will be victorious.
SUN TZU -
Attack is the secret of defense; defense is the planning of an attack.
SUN TZU -
Hence that general is skilful in attack whose opponent does not know what to defend; and he is skilful in defense whose opponent does not know what to attack.
SUN TZU -
When one treats people with benevolence, justice, and righteoousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders.
SUN TZU -
If ignorant both of your enemy and yourself, you are certain to be in peril.
SUN TZU -
If your opponent is of choleric temper, seek to irritate him. Pretend to be weak, that he may grow arrogant.
SUN TZU -
The general who advances without coveting fame and retreats without fearing disgrace, whose only thought is to protect his country and do good service for his sovereign, is the jewel of the kingdom.
SUN TZU -
Treat your men as you would your own beloved sons. And they will follow you into the deepest valley.
SUN TZU -
Move swift as the Wind and closely-formed as the Wood. Attack like the Fire and be still as the Mountain.
SUN TZU -
Rouse him, and learn the principle of his activity or inactivity. Force him to reveal himself, so as to find out his vulnerable spots.
SUN TZU -
Who wishes to fight must first count the cost
SUN TZU