The public square is more public than ever, but minds are rarely changed in 140 character bursts and by selfies.
SETH GODINGetting picked is fine if it happens to you. But it’s not a plan. It’s a version of waiting and hoping.
More Seth Godin Quotes
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Many people believe that great designers get great clients. It’s the other way around.
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Marketing is no longer about the stuff that you male, but about the stories you tell.
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Making promises and keeping them is a great way to build a brand.
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Organizations that destroy the status quo win. Whatever the status quo is, changing it gives you the opportunity to be remarkable.
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Debt creates stress, stress creates behaviors that don’t lead to happiness.
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Who you hang out with determines what you dream about and what you collide with. And the collisions and the dreams lead to your changes. And the changes are what you become. Change the outcome by changing your circle.
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The person who fails the most wins.
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Set a goal, and in small, consistent steps, work to reach it. Get support from your peers when you start flagging. Repeat. You will change.
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Make more decisions. That’s the only way to get better at it.
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The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
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The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to find a new way.
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Make a decision. It doesn’t have to be a wise decision or a perfect one. Just make one.
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Do your art. But don’t wreck your art if it doesn’t lend itself to paying the bills. That would be a tragedy.
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The cost of being wrong is less than the cost of doing nothing.
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Just about anything worth doing is worth doing better.
SETH GODIN