The big win is when you refuse to settle for average or mediocre.
SETH GODINGetting picked is fine if it happens to you. But it’s not a plan. It’s a version of waiting and hoping.
More Seth Godin Quotes
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Connect, create meaning, make a difference, matter, be missed.
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Not changing your strategy merely because you’re used to the one you have now is a lousy strategy.
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Remember the Bob Dylan rule: it’s not just a record, it’s a movement.
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You are not your resume, you are your work.
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If you’re not the best in the world at what you do, then you have to get better.
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So much easier to aim for the smallest possible audience, not the largest, to build long-term value among a trusted, delighted tribe, to create work that matters and stands the test of time.
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As soon as we associate reading with a test, we’ve missed the point.
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You can raise the bar or you can wait for others to raise it, but it’s getting raised regardless.
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Go ahead and make something for the elites. Not the elites of class or wealth, but the elites of curiosity, passion and taste. Every great thing ever created was created by and for this group.
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The best favors are worth doing for the doing, not because we’ll ever get paid back appropriately.
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Go ahead and act as if your decisions are temporary. Because they are. Be bold, make mistakes, learn a lesson, and fix what doesn’t work. No sweat, no need to hyperventilate.
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More than anything else, I think prospects, customers and citizens watch what you do more than they listen to what you say.
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Make enough mole hills, and eventually you will build a mountain.
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Own your dreams. There is no better way to make them happen.
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Make more decisions. That’s the only way to get better at it.
SETH GODIN