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Getting picked is fine if it happens to you. But it’s not a plan. It’s a version of waiting and hoping.

Seth Godin

For most modern marketers, quantity isn’t the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
SETH GODIN

Changing Differences Life Matters
Playing safe is very risky.
SETH GODIN

Business Playing Risky Safe
The tiny cost of failure…is dwarfed by the huge cost of not trying.
SETH GODIN

Cost Leadership Trying
We know what you want to accomplish… The real question is, ‘what are you willing to push through the dip for?’ What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that’s what’s going to actually get done.
SETH GODIN

Accomplish Done Question Real Stand Want
There’s a big difference between not settling and not starting.
SETH GODIN

Differences Settling Starting
No one has ever built a statue to a critic, it’s true. On the other hand, it’s only the people with statues that get pooped on by birds flying by.
SETH GODIN

Bird Hands People
As long as you want to please everyone, you won’t please anyone.
SETH GODIN

Long Please Want
Why waste a sentence saying nothing?
SETH GODIN

Inspire Marketing Successful
Go ahead, do something impossible.
SETH GODIN

Ahead Greatness Impossible Something
Human nature is to need a map. If you’re brave enough to draw one, people will follow.
SETH GODIN

Brave Needs People
We’re all born creative, it takes a little while to become afraid.
SETH GODIN

Born Creative Littles
You don’t make art after you become an artist. You become an artist by ceaselessly making art.
SETH GODIN

Art Life Motivational
How dare you settle for less when the world has made it so easy for you to be remarkable?
SETH GODIN

Entrepreneur Social Media World
The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
SETH GODIN

Essence Marketing People
Not adding value is the same as taking it away.
SETH GODIN

Adding Value Values
A big part of doing your work is defending your time and your attention so you can do your work.
SETH GODIN

Attention Bigs Defend Time

Getting picked is fine if it happens to you. But it’s not a plan. It’s a version of waiting and hoping.

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Popular Authors

Getting picked is fine if it happens to you. But it’s not a plan. It’s a version of waiting and hoping.

Related Topics

Popular Authors

More Seth Godin Quotes