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The first rule of doing work that matters: Go to work on a regular basis.

Seth Godin

Why waste a sentence saying nothing?
SETH GODIN

Inspire Marketing Successful
People talking about you is far more effective than talking about yourself.
SETH GODIN

About People Talking Yourself
Change is not a threat, it’s an opportunity. Survival is not the goal, transformative success is.
SETH GODIN

Business Inspirational Opportunity
We’re all born creative, it takes a little while to become afraid.
SETH GODIN

Born Creative Littles
Finding new ways, more clever ways to interrupt people doesn’t work.
SETH GODIN

Clever Marketing People
There’s no shortage of great ideas. There’s a shortage of execution.
SETH GODIN

Execution Great Idea Ideas
Leaders have followers, managers have employees. Managers make widgets, leaders make change.
SETH GODIN

Employee Followers Leader
So sure, start with a slogan. But don’t bother wasting any time on it if you’re merely going for catchy. Aim for true instead.
SETH GODIN

Aim Bother Catchy
Two elements of successful leadership: a willingness to be wrong and an eagerness to admit it.
SETH GODIN

Elements Successful Two
Your generosity is more important than your perfection.
SETH GODIN

Generosity Humor Perfection
If you can’t state your position in eight words, you don’t have a position.
SETH GODIN

Eight Position States
More than anything else, I think prospects, customers and citizens watch what you do more than they listen to what you say.
SETH GODIN

Citizens Thinking Watches
If you’re not the best in the world at what you do, then you have to get better.
SETH GODIN

Better Get World
Art is the act of navigating without a map.
SETH GODIN

Art Maps Navigating
Do you believe in what you do? Every day? It turns out that belief happens to be a brilliant strategy.
SETH GODIN

Belief Believe Brilliant Happen
The habit of doing more than is necessary can only be earned through practice.
SETH GODIN

Doing Habit More Practice

The first rule of doing work that matters: Go to work on a regular basis.

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The first rule of doing work that matters: Go to work on a regular basis.

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