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Perfection is very difficult to achieve, and perfection was what I wanted in McDonald’s. Everything else was secondary for me.

Ray Kroc

There is absolutely nothing special about walking on a rope stretched along the ground. Where there is no risk, there can be no pride in a deed accomplished, and therefore no happiness.
RAY KROC

Accomplishment Happiness Pride Risk Walk
You’re only as good as the people you hire.
RAY KROC

Business Goodness Yourself
That’s the name of the game. Pleasing the customer. If we ever lose sight of that fact, we’ve lost the ball game.
RAY KROC

Business Customer Game Lose Name See
I saw opportunity appear in an ugly six-spindle shake machine … and grabbed it.
RAY KROC

Appearance Machine Myself Opportunity
Luck is a dividend of sweat.
RAY KROC

Hard Work Luck One Liner
Customers tend to avoid a restaurant that’s going aswamp in its own sludge.
RAY KROC

Avoid Customer Restaurant
To be successful, you must be daring, be first and be different.
RAY KROC

Dare Different Success Yourself
There’s a lot more future in hamburgers than in baseball.
RAY KROC

Business Food Future Sports
The more I help others to succeed, the more I succeed.
RAY KROC

Generosity Help Kindness Myself Success
There’s almost nothing you can’t accomplish if you set your mind to it.
RAY KROC

Accomplishment Dedication Determination Inspirational Mindset Yourself
I wasn’t prepared for this big room with clattering typewriters and teletype printers. You could hardly hear yourself think.
RAY KROC

Big Preparation Room Thinking Writing Yourself
I HAVE ALWAYS believed that each man makes his own happiness and is responsible for his own problems.
RAY KROC

Believe Happiness Man Myself Problem Responsibility
In the City of God there will be a great thunder, Two brothers torn apart by Chaos, while the fortress endures, the great leader will succumb, The third big war will begin when the big city is burning.
RAY KROC

Beginning Brother City Endurance God Greatness
If you believe in it, and you believe in it hard, it is impossible to fail.
RAY KROC

Believe Failure Hard Impossible Inspirational Motivational Yourself
Perfection is very difficult to achieve, and perfection was what I wanted in McDonald’s. Everything else was secondary for me.
RAY KROC

Difficult Myself Perfection
The key to success is being in the right place at the right time, recognizing that you are there, and taking action!
RAY KROC

Action Key Place Recognition Right Success

Perfection is very difficult to achieve, and perfection was what I wanted in McDonald’s. Everything else was secondary for me.

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Perfection is very difficult to achieve, and perfection was what I wanted in McDonald’s. Everything else was secondary for me.

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Popular Authors

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