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The purpose of business is to create and keep a customer.

Peter Drucker

Effective executives know that their subordinates are paid to perform and not to please their superiors.
PETER DRUCKER

Job Pay
Effectiveness must be learned.
PETER DRUCKER

Learning One Liner
There is surely nothing quite so useless as doing with great efficiency what should not be done at all.
PETER DRUCKER

Greatness Quite
Innovation is the specific instrument of entrepreneurship the act that endows resources with a new capacity to create wealth.
PETER DRUCKER

Act Creation Entrepreneur Innovation Money
Working on the right things is what makes knowledge work effective.
PETER DRUCKER

Inspirational Knowledge Right
Managing yourself requires taking responsibility for relationships.
PETER DRUCKER

Relationship Responsibility Yourself
If you want something new, you have to stop doing something old.
PETER DRUCKER

Inspirational Stop Yourself
The first rule in decision-making is that one does not make a decision unless there is disagreement.
PETER DRUCKER

Decision Oneself Rule
The less an organization has to do to produce results, the better it does its job.
PETER DRUCKER

Better Business Job Result
A manager is responsible for the application and performance of knowledge.
PETER DRUCKER

Knowledge Responsible
A decision without an alternative is a desperate gambler’s throw.
PETER DRUCKER

Choice Decision
The one man to distrust, however, is the man who never makes a mistake, never commits a blunder, never fails in what he tries to do. He is either a phony, or he stays with the safe, the tried, and the trivial.
PETER DRUCKER

Commitment Failure Man Mistake Oneself Phone Safety Trust
Like so many brilliant people, he believes that ideas move mountains. But bulldozers move mountains; ideas show where the bulldozers should go to work.
PETER DRUCKER

Believe Himself Ideas People
1. What is our mission? 2. Who is our customer? 3. What does the customer value? 4. What are our results? 5. What is our plan?
PETER DRUCKER

Customer Mission Ourselves Planning Result
Efficiency is doing the thing right. Effectiveness is doing the right thing.
PETER DRUCKER

Efficient Moral Right
You should not change yourself, but create yourself, that mean build around your strengths and removing bad habits
PETER DRUCKER

Bad Change Creation Habit Strength Yourself

The purpose of business is to create and keep a customer.

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The purpose of business is to create and keep a customer.

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