I’d rather interview 50 people and not hire anyone than hire the wrong person.
JEFF BEZOZIf you want to be inventive, you have to be willing to fail.
More Jeff Bezos Quotes
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If you want to be inventive, you have to be willing to fail.
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The great thing about fact-based decisions is that they overrule the hierarchy.
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My view is there’s no bad time to innovate.
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Any business plan won’t survive its first encounter with reality. The reality will always be different. It will never be the plan.
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We’ve had three big ideas at Amazon that we’ve stuck with for 18 years, and thy’re the reason we’re successful: Put the customer first. Invent. And be patient.
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Maintain a firm grasp of the obvious at all times.
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I’m going to go do this crazy thing. I’m going to start this company selling books online.
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Cultures aren’t so much planned as they evolve from that early set of people.
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People who are right most of the time are people who change their minds often.
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If you decide that you’re going to do only the things you know are going to work, you’re going to leave a lot of opportunity on the table.
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It’s hard to find things that won’t sell online.
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Entrepreneurs must be willing to be misunderstood for long periods of time.
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Where you are going to spend your time and your energy is one of the most important decisions you get to make in life.
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We innovate by starting with the customer and working backwards. That becomes the touchstone for how we invent.
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You have to use your judgment. In cases like that, we say, ‘let’s be simple minded. We know this is a feature that’s good for customers. Let’s do it.
JEFF BEZOZ