Cleverness is a gift, kindness is a choice.
JEFF BEZOSWhat we need to do is always lean into the future; when the world changes around you and when it changes against you – what used to be a tail wind is now a head wind – you have to lean into that and figure out what to do because complaining isn’t a strategy.
More Jeff Bezos Quotes
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Your brand is formed primarily, not by what your company says about itself, but what the company does.
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I think frugality drives innovation, just like other constraints do. One of the only ways to get out of a tight box is to invent your way out.
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Invention requires a long-term willingness to be misunderstood.
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Our biggest cost is not power, or servers, or people. It’s lack of utilization. It dominates all other costs.
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Any business plan won’t survive its first encounter with reality. The reality will always be different. It will never be the plan.
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Where you are going to spend your time and your energy is one of the most important decisions you get to make in life.
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Go to bed early and wake up early. The morning hours are good.
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The Net is pretty cool, but the physical world is the best medium ever.
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We are our choices. Build yourself a great story.
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If you’re competitor-focused, you have to wait until there is a competitor doing something. Being customer-focused allows you to be more pioneering.
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I’m going to go do this crazy thing. I’m going to start this company selling books online.
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People don’t want gadgets, they want services.
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One of the things that gets me up in the morning is knowing that customer expectations are always rising, and I find that very exciting.
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We got to talk about how lucky we are to have such amazing parents. They’ve always been and still are role models and mentors for us.
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There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second.
JEFF BEZOZ







