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Jeff Bezos Quote - Cleverness is a gift, kindness is a choice.

Cleverness is a gift, kindness is a choice.

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Choice Clever Gift Kindness One Liner

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Marilyn Monroe Paulo Coelho Abraham Lincoln C. S. Lewis Khalil Gibran Charlie Chaplin Gautama Buddha Isaac Newton

The three most important things in retail are location, location, location. The three most important things for our consumer business are technology, technology, technology.
JEFF BEZOZ

Business Customer Location Technology
Cultures aren’t so much planned as they evolve from that early set of people.
JEFF BEZOZ

Culture Evolve History People Planning
There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second.
JEFF BEZOZ

Business Charge Company Strategy
You know, we love stories and we love narrative; we love to get lost in an author’s world.
JEFF BEZOS

Book Love Narrative Reading Story World
Though we are optimistic, we must remain vigilant and maintain a sense of urgency.
JEFF BEZOZ

Maintain Optimism Urgent
Our biggest cost is not power, or servers, or people. It’s lack of utilization. It dominates all other costs.
JEFF BEZOS

Business Cost Dominate People Power Serve Utilization
A company shouldn’t get addicted to being shiny, because shiny doesn’t last.
JEFF BEZOZ

Addiction Business Company Shine
Our success at Amazon is a function of how many experiments we do per year, per month, per week, per day.
JEFF BEZOZ

Experiment Failure Function Success
The book is not really the container for the book. The book itself is the narrative. It’s the thing that people create.
JEFF BEZOZ

Book Creation Narrative People
The pain and emotional trauma caused by the racism and violence we are witnessing toward the black community has a long reach.
JEFF BEZOZ

Black Lives Matter Community Emotional Pain Racism Violence Witness
Cleverness is a gift, kindness is a choice.
JEFF BEZOS

Choice Clever Gift Kindness One Liner
Be proud of your choices, not your gifts.
JEFF BEZOZ

Choice Gift Inspirational One Liner Proud
If you want to be inventive, you have to be willing to fail.
JEFF BEZOS

Business Creation Failure Want
People who are right most of the time are people who change their minds often.
JEFF BEZOZ

Business Change Entrepreneur Mind People Right Success
I’d rather interview 50 people and not hire anyone than hire the wrong person.
JEFF BEZOZ

Business Hire Interview People Wrong
I think if people read more, that is a better world.
JEFF BEZOZ

Book Inspirational People Reading Thinking World
Your brand is what other people say about you when you’re not in the room.
JEFF BEZOZ

Brand Business People Room Success
There’ll always be serendipity involved in discovery.
JEFF BEZOS

Business Discover Involvement
Invention requires a long-term willingness to be misunderstood.
JEFF BEZOZ

Invention Misunderstanding Requirement
Entrepreneurs must be willing to be misunderstood for long periods of time.
JEFF BEZOZ

Business Entrepreneur Misunderstanding Time
We can’t be in survival mode. We have to be in growth mode.
JEFF BEZOS

Business Growth Inspirational Success Survival
Will you be clever at the expense of others, or will you be kind?
JEFF BEZOS

Character Expense Kindness Money
One of the things that gets me up in the morning is knowing that customer expectations are always rising, and I find that very exciting.
JEFF BEZOS

Business Customer Entrepreneur Excitement Expectation Finding Morning Rise
I knew that if I failed I wouldn’t regret that, but I knew the one thing I might regret is not trying.
JEFF BEZOS

Business Failure Motivational Regret Success
You don’t want to negotiate the price of simple things you buy every day.
JEFF BEZOZ

Business Buy Customer Negotiate Price
Market leadership can translate directly to higher revenue, higher profitability, greater capital velocity and correspondingly stronger returns on invested capital.
JEFF BEZOS

Capital Investment Leadership Market Revenue
If you build a great product or service, people will talk about it. But it starts with having something that’s worth talking about.
JEFF BEZOZ

Build Business People Service Worth

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