Work should be personal. For all of us. Not just for the artist and entrepreneur. Work should have meaning for the accountant, the construction worker, the technologist, the manager and the clerk.
HOWARD SCHULTZWe are witnessing a seismic change in consumer behavior. That change is being brought about by technology and the access people have to information.
More Howard Schultz Quotes
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People want to be part of something larger than themselves. They want to be part of something they’re really proud of, that they’ll fight for, sacrifice for, that they trust.
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It’s one thing to dream, but when the moment is right, you’ve got to be willing to leave what’s familiar and go out to find your own sound.
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Great companies are defined by their discipline and their understanding of who they are and who they are not.
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Good results is not an entitlement. It has to be earned and earned each individual working day via the lens of humility.
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I never wanted to be on any billionaires list. I never define myself by net worth. I always try to define myself by my values.
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Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on marketing and more money on training our people than advertising.
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The hardest thing about being a leader is demonstrating or showing vulnerability. And that has a lot to do with trust.
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We woke up one day, and all the sudden Starbucks was in the middle of this political crossfire between the people who want to bring a gun into Starbucks and the people who want to prevent it. It is a very difficult, fragile situation.
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Success is best when it is shared.
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This may sound a bit naive, but I got here by believing in big dreams.
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At its core, I believe leadership is about instilling confidence in others.
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Beverages have to be created. And they’re created by looking at what trend is in, say, the fashion industry – what color’s hot right now.
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The challenge of the retail business is the human condition.
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In times of adversity and change, we really discover who we are and what we’re made of.
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I can’t imagine a day without coffee. I can’t imagine!
HOWARD SCHULTZ