What is urgent will always take precedence over what is important.
EDWARD DE BONOYou can’t dig a different hole by digging the same one deeper.
More Edward de Bono Quotes
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The effective thinker treats arrogance as the major sin of thinking.
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There’s a danger in the internet and social media. The notion that information is enough, that more and more information is enough, that you don’t have to think, you just have to get more information – gets very dangerous.
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The purpose of art is to reflect new emerging values and to define the new heroes and heroines so that people can absorb them into their perceptions.
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Creativity gives the possibility of some sort of achievement to everyone.
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Do we have the will to make poverty history?
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Maybe the social value of truth is as a destination – so long as we do not assume we have arrived there.
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Sometimes the situation is only a problem because it is looked at in a certain subjective, negative, ungrateful way.
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Creativity can be learned like basketball, which does not mean we will all be NBA stars.
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My thinking was taught to tribes in South Africa like the Zulus and Xhosas. At the time there were about 210 fights breaking out among them every month, but after they listened to my lessons, this fell to just four.
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When the story of these times gets written, we want it to say that we did all we could, and it was more than anyone could have imagined.
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The solid wealth of insurance companies and the success of those who organsie gambling are some indication of the profits to be derived from the efficient use of chance.
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I think school is a place where thinking should be taught.
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We need both information and thinking. Information is no substitute for thinking and thinking is no substitute for information.
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Only the human brain can deliberately change perceptions, change patterns, invent concepts and tolerate ambiguity.
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We do not make very full value of the opportunities provided by technology because we prefer critical to constructive thinking, argument to design.
EDWARD DE BONO






