We still seek to solve conflicts with ‘judgement’ instead of designing the way forwards.
EDWARD DE BONO
Related Topics
Thrive
Companies that solely focus on competition will ultimately die. Those that focus on value creation will thrive.
More Edward de Bono Quotes
-
-
I’m tired of dreaming. I’m into doing at the moment. It’s, like, let’s only have goals that we can go after.
EDWARD DE BONO -
What is urgent will always take precedence over what is important.
EDWARD DE BONO -
Opportunity ideas do not lie around waiting to be discovered. Such ideas need to be produced.
EDWARD DE BONO -
Happiness is for those who don’t really need it. So I can live without happiness.
EDWARD DE BONO -
Some people drift along like a cork on a river, feeling that they cannot do anything except drift, moment to moment. This is an attitude of mind. Everyone can be constructive even in tiny ways.
EDWARD DE BONO -
Creativity gives hope that there can be a worthwhile idea.
EDWARD DE BONO -
Sometimes the situation is only a problem because it is looked at in a certain way. Looked at in another way, the right course of action may be so obvious that the problem no longer exists.
EDWARD DE BONO -
-
Most of the mistakes in thinking are inadequacies of perception rather than mistakes of logic.
EDWARD DE BONO -
Studies have shown that 90% of error in thinking is due to error in perception. If you can change your perception, you can change your emotion and this can lead to new ideas.
EDWARD DE BONO -
A memory is what is left when something happens and does not completely unhappen.
EDWARD DE BONO -
A good design is not a democratic consensus.
EDWARD DE BONO -
-
You cannot dig a hole in a different place by digging the same hole deeper.
EDWARD DE BONO -
Lateral thinking is the process of using information to bring about creativity and insight restructuring. Lateral thinking can be learned, practised and used. It is possible to acquire skill in it just as it is possible to acquire skill in mathematics.
EDWARD DE BONO