The awful thing is that you can never be aware of what you are not aware of.
EDWARD DE BONODon’t criticise a hypothesis, come up with a better one.
More Edward de Bono Quotes
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There is no doubt that creativity is the most important human resource of all. Without creativity, there would be no progress, and we would be forever repeating the same patterns.
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Traditional thinking is all about “what is” Future thinking will also need to be about what can be.
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You hold onto religion, you know, rules, regulations, traditions. I think what God is interested in is people’s hearts, and that’s hard enough.
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Child mortality since 2000 is down by 2.65 million a year. That’s a rate of 7,256 children’s lives saved each day. It drives me nuts that most people don’t seem to know this news.
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Complexity creates confusion, simplicity focus.
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The simple process of focusing on things that are normally taken for granted is a powerful source of creativity.
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Maybe the social value of truth is as a destination – so long as we do not assume we have arrived there.
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You cannot look in a new direction by looking harder in the same direction.
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A memory is what is left when something happens and does not completely unhappen.
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Sometimes the situation is only a problem because it is looked at in a certain subjective, negative, ungrateful way.
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You can analyse the past, but you have to design the future.
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The system will always be defended by those countless people who have enough intellect to defend but not quite enough to innovate.
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Argument is meant to reveal the truth, not to create it.
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Creativity gives hope that there can be a worthwhile idea.
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Creativity can be learned like basketball, which does not mean we will all be NBA stars.
EDWARD DE BONO