But if you work with people, sometimes logic often has to take a backseat to understanding.
AKIO MORITACarefully watch how people live, get an intuitive sense as to what they might want and then go with it.
More Akio Morita Quotes
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If you go through life convinced that your way is always best, all the new ideas in the world will pass you by.
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Whether we succeed or not depends on the strength of our resolve and the amount of our endeavor.
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My chief job is to constantly stir or rekindle the curiosity of people that gets driven out by bureaucracy and formal schooling systems.
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We will try to create conditions where persons could come together in a spirit of teamwork, and exercise to their heart’s desire their technological capacity.
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A company will get nowhere if all of the thinking is left to management.
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My concept is that anybody has creative ability, but very few people know how to use it.
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You can be totally rational with a machine.
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Advertising and promotion alone will not sustain a bad product or a product that is not right for the times.
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Our plan is to lead the public with new products rather than ask them what kind of products they want.
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Amenities are not of great concern to management in Japan.
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I feel it is my fault because I made the decision to hire him.
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Never break another man’s rice bowl.
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Carefully watch how people live, get an intuitive sense as to what they might want and then go with it.
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To create a familylike feeling within the corporation, a feeling that employees and managers share the same fate.
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It has run consistently about 6 percent of sales at Sony – and in service.
AKIO MORITA