Carefully watch how people live, get an intuitive sense as to what they might want and then go with it.
AKIO MORITATo gain profit is important, but you must invest to build up assets that you can cash in in the future.
More Akio Morita Quotes
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I believe it is a big mistake to think that money is the only way to compensate a person for his work.
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My solution to the problem of unleashing creativity is always to set up a target.
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Once you have a staff of prepared, intelligent, and energetic people, the next step is to motivate them to be creative.
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The best example of this was the Apollo project in the United States.
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We want to keep the company healthy and its employees happy, and we want to keep them on the job and productive.
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In the United States businessmen often do not trust their colleagues.
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Japanese attitudes toward work seem to be critically different from American attitudes.
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Employees are not guilty; why should they suffer?
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We will try to create conditions where persons could come together in a spirit of teamwork, and exercise to their heart’s desire their technological capacity.
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Don’t do market research.
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Executives of the company must have the necessary qualities to direct the personnel by showing them the way to do things.
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The company must not throw money away on huge bonuses for executives or other frivolities but must share its fate with the workers.
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Of course we have to make a profit, but we have to make a profit over the long haul, not just the short term, and that means we must keep investing in research and development.
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I believe one of the reasons we went through such a remarkable growth period was that we had this atmosphere of free discussion.
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If you trust your colleague today, he may be your competitor tomorrow, because people frequently move from one company to another.
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