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But if you work with people, sometimes logic often has to take a backseat to understanding.

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Marilyn Monroe Paulo Coelho Abraham Lincoln C. S. Lewis Khalil Gibran Charlie Chaplin Gautama Buddha Isaac Newton

Don’t do market research.
AKIO MORITA

Make Research
More people are interested in trying to shuffle paper assets around than building lasting assets by producing real goods.
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Asset Building Interest Most Paper People Real Shuffle Tasting Try
America looks 10 minutes ahead; Japan looks 10 years.
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Ahead Country Look Minute Ten Year
We treat employees as a member of the family.
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Employee Leadership Member Relationship Responsibility Trust
A company will get nowhere if all of the thinking is left to management.
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Company Left Manage Nowhere Think
While the United States has been busy creating lawyers, we have been busier creating engineers.
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Busier Busy Create Creating Engineer Lawyer
There are three creativities: creativity in technology, in product planning, and in marketing.
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Creativity Market Plan Product Self Technology
You can be totally rational with a machine.
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Machine People Understanding
My solution to the problem of unleashing creativity is always to set up a target.
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Always Creativity Problem Solution Target United States
(Japanese Government believes that if you have a big laboratory with all the latest equipment and good funding it will automatically lead to creativity. It doesn’t work that way.
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Believe Country Creativity Equipment Funding Good Government Laboratory Latest Way
We don’t believe in market research for a new product unknown to the public. So we never do any.
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Believe New Product Public Research
If we do our best and make efforts, a peaceful and great future will become ours without fail.
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Best Effort Fail Future Great Make Out Peaceful Succeed
I established the rule that once we hire an employee, his school records are a matter of the past and are no longer used to evaluate his work or decide on his promotion.
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Employee Establish Evaluate Longer Matter Past Promotion Record School
To gain profit is important, but you must invest to build up assets that you can cash in in the future.
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Asset Cash Future Gain Important Profit
Without an organisation that can work together, sometimes over a very long period.
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Fruition Long Organisation Period Sometimes Working Together
If you trust your colleague today, he may be your competitor tomorrow, because people frequently move from one company to another.
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Another Colleague Company Competitor Frequent Peace Tomorrow Trust

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