The “patron saint” of Japanese quality control, ironically, is an American named W. Edwards Deming, who was virtually unknown in his own country until his ideas of quality control began to make such a big impact on Japanese companies.
AKIO MORITAWe want to keep the company healthy and its employees happy, and we want to keep them on the job and productive.
More Akio Morita Quotes
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I believe people work for satisfaction.
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The remarkable thing about management is that a manager can go on for years making mistakes that nobody is aware of, which means that management can be a kind of a con job.
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Once you have a staff of prepared, intelligent, and energetic people, the next step is to motivate them to be creative.
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Employees are not guilty; why should they suffer?
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Advertising and promotion alone will not sustain a bad product or a product that is not right for the times.
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There is no secret ingredient or hidden formula responsible for the success of the best Japanese companies.
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To create a familylike feeling within the corporation, a feeling that employees and managers share the same fate.
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While the United States has been busy creating lawyers, we have been busier creating engineers.
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Japanese people tend to be much better adjusted to the notion of work, any kind of work, as honorable.
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Japanese attitudes toward work seem to be critically different from American attitudes.
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My concept is that anybody has creative ability, but very few people know how to use it.
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There are three creativities: creativity in technology, in product planning, and in marketing.
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(Japanese Government believes that if you have a big laboratory with all the latest equipment and good funding it will automatically lead to creativity. It doesn’t work that way.
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I consider it my job to nurture the creativity of the people I work with because at Sony we know that a terrific idea is more likely to happen in an open, free and trusting atmosphere than when everything is calculated.
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Our plan is to lead the public with new products rather than ask them what kind of products they want.
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