My solution to the problem of unleashing creativity is always to set up a target.
AKIO MORITAWe treat employees as a member of the family.
More Akio Morita Quotes
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Of course we have to make a profit, but we have to make a profit over the long haul, not just the short term, and that means we must keep investing in research and development.
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My concept is that anybody has creative ability, but very few people know how to use it.
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A company will get nowhere if all of the thinking is left to management.
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I established the rule that once we hire an employee, his school records are a matter of the past and are no longer used to evaluate his work or decide on his promotion.
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Japanese attitudes toward work seem to be critically different from American attitudes.
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It’s difficult to see new projects to fruition.
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But if you work with people, sometimes logic often has to take a backseat to understanding.
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To gain profit is important, but you must invest to build up assets that you can cash in in the future.
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Without an organisation that can work together, sometimes over a very long period.
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The important thing in my view is not to pin the blame for a mistake on somebody, but rather to find out what caused the mistake.
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You can be totally rational with a machine.
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Every action analysed and every responsibility assigned by an organisation chart.
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We want to keep the company healthy and its employees happy, and we want to keep them on the job and productive.
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More people are interested in trying to shuffle paper assets around than building lasting assets by producing real goods.
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To create a familylike feeling within the corporation, a feeling that employees and managers share the same fate.
AKIO MORITA