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There is no one else to blame. The leader must acknowledge mistakes and admit failures, take ownership of them, and develop a plan to win.

Jocko Willink

When it comes to standards, as a leader, it’s not what you preach, it’s what you tolerate.
JOCKO WILLINK

Leadership Philosophy Tolerance
But, in fact, discipline is the pathway to freedom.
JOCKO WILLINK

Discipline Freedom
Don’t fight stress. Embrace it. Turn it on itself. Use it to make yourself sharper and more alert. Use it to make you think and learn and get better and smarter and more effective. Use the stress to make you a better you.
JOCKO WILLINK

Fight Learning Thinking
Motivation is fickle. It comes and goes.
JOCKO WILLINK

Motivational One Liner
Our freedom to operate and maneuver had increased substantially through disciplined procedures. Discipline equals freedom.
JOCKO WILLINK

Discipline Equality Freedom Ourselves
The infamous they.
JOCKO WILLINK

Famous One Liner
People do not follow robots.
JOCKO WILLINK

People Technology
Take care of your gear and your gear will take care of you.
JOCKO WILLINK

Care Material
That’s it. When things are going bad: Don’t get all bummed out, don’t get startled, don’t get frustrated. No. Just look at the issue and say: Good.
JOCKO WILLINK

Bad Goodness Issue
Don’t try to plan for every contingency. Doing so will only overburden you and weigh you down so that you cannot quickly maneuver.
JOCKO WILLINK

Quick Try Willing Yourself
Whether on the battlefield or in the business world, leaders must be comfortable accepting some level of risk.
JOCKO WILLINK

Business Comfortable Leadership Risk Understand War World
I can remember many times when my boat crew struggled. It was easy to make excuses for our team’s performance and why it wasn’t what it should have been. But I learned that good leaders don’t make excuses. Instead, they figure out a way to get it done and win.
JOCKO WILLINK

Goodness Leadership Learning Myself Remember Struggle Time Win
The most impressive thing about this improvement in performance was that it did not come from a major process change or an advance in technology. Instead, it came through a leadership principle that has been around for ages: Simple.
JOCKO WILLINK

Age Change Improvement Leadership Simplicity Technology
Remember: the enemy gets a vote.
JOCKO WILLINK

Democracy Enemy Remember
There is no one else to blame. The leader must acknowledge mistakes and admit failures, take ownership of them, and develop a plan to win.
JOCKO WILLINK

Blame Development Failure Leadership Mistake Oneself Win
Establishing an effective and repeatable planning process is critical to the success of any team.
JOCKO WILLINK

Establishment Planning Success Team

There is no one else to blame. The leader must acknowledge mistakes and admit failures, take ownership of them, and develop a plan to win.

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There is no one else to blame. The leader must acknowledge mistakes and admit failures, take ownership of them, and develop a plan to win.

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