• 
• 
• 
• 
• 
• 

1. black
2. grey
3. blue
4. red
5. brown
6. white

Trust is not blindly given. It must be built over time.

Jocko Willink

Related Topics

TimeTrust

Popular Authors

Marilyn Monroe Paulo Coelho Abraham Lincoln C. S. Lewis Khalil Gibran Charlie Chaplin Gautama Buddha Isaac Newton

Prevoius| Next

More Jocko Willink Quotes

• 

  In the business world, and in life, there are inherent complexities. It is critical to keep plans and communication simple.

  JOCKO WILLINK
  BusinessLifeSimplicityWorld
• 

  Leadership is simple, but not easy.

  JOCKO WILLINK
  EasyLeadershipSimplicity
• 

  All animals, including humans, need to see the connection between action and consequence in order to learn or react appropriately.

  JOCKO WILLINK
  ActionAnimalConnectionHumanLearning
• 

  If the plan is simple enough, everyone understands it, which means each person can rapidly adjust and modify what he or she is doing. If the plan is too complex, the team can’t make rapid adjustments to it, because there is no baseline understanding of it.

  JOCKO WILLINK
  PlanningSimplicityTeamUnderstand
• 

  When it comes to standards, as a leader, it’s not what you preach, it’s what you tolerate.

  JOCKO WILLINK
  LeadershipPhilosophyTolerance
• 

  Don’t expect to be motivated every day to get out there and make things happen. You won’t be. Don’t count on motivation. Count on Discipline.

  JOCKO WILLINK
  DisciplineExpectationMotivational
• 

  But we can’t ever think we are too good to fail or that our enemies are not capable, deadly, and eager to exploit our weaknesses. We must never get complacent. This is where controlling the ego is most important.

  JOCKO WILLINK
  ControlEnemyFailureGoodnessImportantThinking
• 

  In order to convince and inspire others to follow and accomplish a mission, a leader must be a true believer in the mission.

  JOCKO WILLINK
  AccomplishmentBelieveInspirationalLeadershipTrue
• 

  Remember to keep your ego in check. Don’t judge people.

  JOCKO WILLINK
  JudgementPeopleRememberYourself
• 

  Is this what I want to be? This? Is this all I’ve got—is this everything I can give? Is this going to be my life? Do I accept that?

  JOCKO WILLINK
  AcceptanceGenerosityLifeMyselfPhilosophy
• 

  Plans and orders must be communicated in a manner that is simple, clear, and concise. Everyone

  JOCKO WILLINK
  PlanningSimplicity
• 

  More than a decade of continuous war and tough combat operations in Iraq and Afghanistan gave birth to a new generation of leaders in the ranks of America’s fighting forces.

  JOCKO WILLINK
  BornFightForceLeadershipToughWar
• 

  Relax. Look around. Make a call.

  JOCKO WILLINK
  ActionBreatheInspirationalSee
• 

  Once people stop making excuses, stop blaming others, and take ownership of everything in their lives, they are compelled to take action to solve their problems.

  JOCKO WILLINK
  ActionBlameLivePeopleProblem
• 

  Remember: the enemy gets a vote.

  JOCKO WILLINK
  DemocracyEnemyRemember
• 

  I can remember many times when my boat crew struggled. It was easy to make excuses for our team’s performance and why it wasn’t what it should have been. But I learned that good leaders don’t make excuses. Instead, they figure out a way to get it done and win.

  JOCKO WILLINK
  GoodnessLeadershipLearningMyselfRememberStruggleTimeWin
• 

  Extreme Ownership. Leaders must own everything in their world. There is no one else to blame.

  JOCKO WILLINK
  BlameLeadershipWorld
• 

  The Warrior Kid treats people with respect, doesn’t judge them.

  JOCKO WILLINK
  JudgementPeopleRespectWarrior
• 

  Calm but not robotic, logical but not devoid of emotions.

  JOCKO WILLINK
  EmotionalLogicTechnology
• 

  We wrote this so that the leadership lessons can continue to impact teams beyond the battlefield in all leadership situations—any company, team, or organization in which a group of people strives to achieve a goal and accomplish a mission.

  JOCKO WILLINK
  AccomplishmentCompanyLeadershipLessonPeopleTeam
• 

  The most impressive thing about this improvement in performance was that it did not come from a major process change or an advance in technology. Instead, it came through a leadership principle that has been around for ages: Simple.

  JOCKO WILLINK
  AgeChangeImprovementLeadershipSimplicityTechnology
• 

  But, in fact, discipline is the pathway to freedom.

  JOCKO WILLINK
  DisciplineFreedom
• 

  leadership is the single greatest factor in any team’s performance.

  JOCKO WILLINK
  LeadershipTeam
• 

  There is no one else to blame. The leader must acknowledge mistakes and admit failures, take ownership of them, and develop a plan to win.

  JOCKO WILLINK
  BlameDevelopmentFailureLeadershipMistakeOneselfWin
• 

  Take care of your gear and your gear will take care of you.

  JOCKO WILLINK
  CareMaterial
• 

  Leadership isn’t one person leading a team. It is a group of leaders working together, up and down the chain of command, to lead.

  JOCKO WILLINK
  LeadershipPersonTeamTogetherness
• 

  When it comes to standards, as a leader, it’s not what you preach, it’s what you tolerate. When setting expectations, no matter what has been said or written, if substandard performance is accepted and no one is held accountable.

  JOCKO WILLINK
  AcceptanceExpectationLeadershipTolerance