The sidelines are not where you want to live your life. The world needs you in the arena!
TIM COOKIn the long arc of time, you are only relevant if customers love you.
More Tim Cook Quotes
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My own view is that encryption is a much better, much better world. And I’m not the only person that thinks that.
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Anything can change, because the smartphone revolution is still in the early stages.
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America is always stronger when we do things together.
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Discrimination isn’t something that’s easy to oppose. It doesn’t always stare you in the face. It moves in the shadows. And sometimes it shrouds itself within the very laws meant to protect us.
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Most business models have focused on self interest instead of user experience. Those are the kinds of problems we solve to solve.
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Companies that get confused, that think their goal is revenue or stock price or something. You have to focus on the things that lead to those.
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A few years ago, users of Internet services began to realize that when an online service is free, you’re not the customer. You’re the product.
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Gaming has kind of evolved a bit. More people play on portable devices.
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Those who try to achieve success without hard work ultimately deceive themselves-or worse-deceive others.
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The longer the meeting, the less is accomplished.
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You can only do so many things great, and you should cast aside everything else.
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I’m a country boy at the end of the day. I’m going to pick up the phone and tell you I’m going to sue you.
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The government should always be the one defending civil liberties.
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So I had to figure out for myself what was right and true. It was a search. It was a process. It drew on the moral sense that I’d learned from my parents, and in church, and in my own heart, and led me on my own journey of discovery.
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Discrimination, in all its forms, is bad for business.
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I just want to build great products.
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A lot of companies have innovation departments, and this is always a sign that something is wrong when you have a VP of innovation or something. You know, put a for-sale sign on the door.
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Intuition is critical in virtually everything you do. But, without relentless preparation and execution, it is meaningless.
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You can’t have a back door that’s only for the good guys.
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I think everyone has to ask, how do companies make their money? Follow the money. And if they’re making money mainly by collecting gobs of personal data, I think you have a right to be worried.
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Right to privacy is really important. You pull that brick out and another and pretty soon the house falls.
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I despise politics. There is no room for it in a company. My life is going to be way too short to deal with that.
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I learned that focus is key. Not just in your running a company, but in your personal life as well.
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Open to everyone, regardless of where they come from, what they look like, how they worship or who they love.
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It’s the privilege of a lifetime for me to work with the most innovative people on Earth.
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Nobody wants to buy sour milk.
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