I just want to build great products.
TIM COOKYou are more powerful than you think.
More Tim Cook Quotes
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The largest lesson I learned from Steve was that the joy in life is in the journey, and I saw him live this every day.
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I despise politics. There is no room for it in a company. My life is going to be way too short to deal with that.
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From our point of view it’s important that Apple not be the developer for the world.
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Our business is not based on having information about you. You’re not our product. Our product are these, and this watch, and Macs and so forth. And so we run a very different company.
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Honestly, we’ll compete with everybody. I love competition. As long as people invent their own stuff, I love competition.
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The iPad remains Apple’s second bestselling product – all the more reason why the iPad Pro needs to be “big” in every sense of the word.
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I’m a country boy at the end of the day. I’m going to pick up the phone and tell you I’m going to sue you.
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You can’t have a back door that’s only for the good guys.
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Companies that get confused, that think their goal is revenue or stock price or something. You have to focus on the things that lead to those.
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Discrimination isn’t something that’s easy to oppose. It doesn’t always stare you in the face. It moves in the shadows. And sometimes it shrouds itself within the very laws meant to protect us.
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It is possible to be aware of God at all times.
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I don’t own encryption, Apple doesn’t own encryption. Encryption, as you know, is everywhere. In fact some of encryption is funded by our government.
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Creativity is people who care enough to keep thinking about something until they find the simplest way to do it.
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Anything can change, because the smartphone revolution is still in the early stages.
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From an app point of view, if you looked at innovation on the PC, you’d be hard pressed to find companies innovating. The list is small.
TIM COOK