From a management standpoint, it is very important to know how to unleash people’s inborn creativity.
AKIO MORITAI established the rule that once we hire an employee, his school records are a matter of the past and are no longer used to evaluate his work or decide on his promotion.
More Akio Morita Quotes
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I have always made it a point to know our employees, to visit every facility of our company, and to try to meet and know every single employee.
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Don’t do market research.
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I often say to my assistants, “Never trust anybody,” but what I mean is that you should never trust someone else to do a job exactly the way you would want it done.
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In the long run, no matter how good or successful you are or how clever or crafty.
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All you need is the best product in the world, the most efficient production in the world and global marketing.
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The public does not know what is possible. We do.
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The best example of this was the Apollo project in the United States.
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Once you have a staff of prepared, intelligent, and energetic people, the next step is to motivate them to be creative.
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People need money, but they also want to be happy in their work and proud of it.
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The “patron saint” of Japanese quality control, ironically, is an American named W. Edwards Deming, who was virtually unknown in his own country until his ideas of quality control began to make such a big impact on Japanese companies.
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While the United States has been busy creating lawyers, we have been busier creating engineers.
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There are three creativities: creativity in technology, in product planning, and in marketing.
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We will try to create conditions where persons could come together in a spirit of teamwork, and exercise to their heart’s desire their technological capacity.
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America looks 10 minutes ahead; Japan looks 10 years.
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My chief job is to constantly stir or rekindle the curiosity of people that gets driven out by bureaucracy and formal schooling systems.
AKIO MORITA