Every employee can affect your company’s brand, not just the front-line employees that are paid to talk to your customers.
TONY HSIEHI think everyone should get a little exposure to computer science because it really forces you to think in a slightly different way, and it’s a skill that you can apply in life in general, whether you end up in computer science or not.
More Tony Hsieh Quotes
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It doesn’t cost anything to say hi when you pass someone else in the hallway, whereas, most corporations if you pass you avoid eye contact.
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If there are too many competitors, even if you’re the best it’s a lot harder to win.
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We asked ourselves what we wanted this company to stand for. We didn’t want to just sell shoes. I wasn’t even into shoes – but I was passionate about customer service.
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Most innovation comes from outside your industry applied to your own
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We decided that if we get the culture right, most of the stuff, like building a brand around delivering the very best customer service, will just take care of itself.
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The biggest (and hardest) lesson I’ve learned in life is that the external world is just a reflection of the world within.
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I believe that there’s something interesting about anyone and everyone – you just have to figure out what that something is.
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Don’t be cocky. Don’t be flashy. There’s always someone better than you.
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Things are never as bad or as good as they seem.
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A great brand is a story that never stops unfolding.
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Zappos is a customer service company that just happens to sell shoes.
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Don’t play games that you don’t understand, even if you see lots of other people making money from them.
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Inspire other communities and cities to reinvent themselves.
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The ultimate definition of success is: you could lose everything that you have and truly be okay with it. Your happiness isn’t based on external factors.
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Hopefully 10 years from now people won’t even realize we started out selling shoes. They will just think about Zappos as a place to get the best customer service.
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Ask yourself: would you be comfortable printing everything your employees, customers & partners have to say about your culture?
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To never forget that the most important thing in life is the quality of life we lead.
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Be true to yourself. If you follow that principle, a lot of decisions are actually pretty easy.
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The best businesses are really ones that can combine passion, profits, and purpose.
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Help inspire people to realize they are capable of changing the world.
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Our customers call and e-mail us to say that’s how it feels when a Zappos box arrives. And that’s how we view this company.
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Whatever you are thinking, think bigger.
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Customer service shouldn’t just be A department, it should be the entire company.
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Your brand is your culture.
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Good businesses generate missions to drive their profits. Great businesses generate profits to drive their missions.
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Get the culture right, and everything else just falls into place.
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