The challenge of the retail business is the human condition.
HOWARD SCHULTZDon’t be threatened by people smarter than you.
More Howard Schultz Quotes
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At an early age, my mother gave me this feeling that anything is possible, and I believe that.
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When you’re surrounded by people who share a passionate commitment around a common purpose, anything is possible.
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Europe has always represented a major strategic opportunity to achieve our goal of creating and building an enduring global brand.
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At its core, I believe leadership is about instilling confidence in others.
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I was taken by the power that savoring a simple cup of coffee can have to connect people and create community.
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One of the fundamental aspects of leadership, I realized more and more, is the ability to instill confidence in others when you yourself are feeling insecure.
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My mother taught me something at a young age – she said ‘you are the company you keep.’ To define yourself by some label or some level of resources – that’s pretty shallow.
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Everyone starts strong. Success comes to those with unwavering commitment to be at the end.
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China traditionally has been a tea-drinking country but we turned them into coffee drinkers.
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If you want to achieve widespread impact and lasting value, be bold.
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Cutting prices or putting things on sale is not sustainable business strategy. The other side of it is that you can’t cut enough costs to save your way to prosperity.
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When we began Starbucks, what I wanted to try to do was to create a set of values, guiding principles, and culture.
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Don’t be threatened by people smarter than you.
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Authentic brands don’t emerge from marketing cubicles or advertising agencies. They emanate from everything the company does.
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Grow with discipline. Balance intuition with rigor. Innovate around the core. Don’t embrace the status quo.
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