“I believe life is a series of near misses. A lot of what we ascribe to luck is not luck at all. It’s seizing the day and accepting responsibility for your future. It’s seeing what other people don’t see And pursuing that vision.”

If you pour your heart into your work, or into any worthy enterprise, you can achieve dreams others may think impossible.

People around the world, they want the authentic Starbucks experience.

The premium single-cup segment is the fastest-growing business within the global coffee industry.

Believe in your dreams and dream big. And then after you’ve done that, dream bigger.

The challenge of the retail business is the human condition.

We are not in the coffee business serving people, we are in the people business serving coffee.

At its core, I believe leadership is about instilling confidence in others.

Don’t be threatened by people smarter than you.

In times of adversity and change, we really discover who we are and what we’re made of.

Beverages have to be created. And they’re created by looking at what trend is in, say, the fashion industry – what color’s hot right now.

I don’t have any secret sauce and I’m no smarter than anyone else. I will say I have surrounded myself with unbelievable talent that has made my job easier.

Everyone starts strong. Success comes to those with unwavering commitment to be at the end.

My passion. My commitment. This is the most important thing in my life other than my family.

I conduct my life with an expectation that people will do the right thing. Yet even with all my experience, I am still surprised when they do not.

Every step of the way, I made a point to underpromise and overdeliver. In the long run, that’s the only way to ensure security in any job.

Grow with discipline. Balance intuition with rigor. Innovate around the core. Don’t embrace the status quo.

I believe a strong woman may be stronger than a man, particularly if she happens to have love in her heart. I guess a loving woman is indestructible.

Since I think I am very boring in normal life, I tend to hide behind all these exciting characters, making people believe that I am someone else entirely. That feeling is very powerful.

Oh, love isn’t there to make us happy. I believe it exists to show us how much we can endure.

I wonder how many people I’ve looked at all my life and never seen.

Faith and doubt go hand in hand, they are complementaries. One who never doubts will never truly believe.

I believe that we have to come together, and we have to rely on the goodness of each other.

I know people who believe in ghosts but don’t believe in themselves.

I have always believed, and I still believe, that whatever good or bad fortune may come our way we can always give it meaning and transform it into something of value.