“To be successful, you must be daring, be first and be different.”

The first dollar is the most you will get if you don’t love what you are doing.

Take calculated risks. Act boldly and thoughtfully. Be an agile company.

There is absolutely nothing special about walking on a rope stretched along the ground. Where there is no risk, there can be no pride in a deed accomplished, and therefore no happiness.

The more I help others to succeed, the more I succeed.

Are you green and growing or ripe and rotting?

Speaking of competition in the fast-food industry. This is rat eat rat, dog eat dog. I’ll kill ’em, and I’m going to kill ’em before they kill me.

I saw opportunity appear in an ugly six-spindle shake machine … and grabbed it.

The quality of a leader is reflected in the standards they set for themselves.

Adversity can strengthen you if you have the will to grind it out.

If you believe in it, and you believe in it hard, it is impossible to fail.

Our aim was to insure repeat business based on the system’s reputation rather than on the quality of a single store or operator.

I suffer with you. I’ve never seen such stupid ballplaying in all my life!

When you’re green, your growing. When you’re ripe, you rot.

Visions of McDonald’s restaurants dotting crossroads all over the country paraded through my brain. I don’t believe in saturation. We’re thinking and talking worldwide.

The definition of salesmanship is the gentle art of letting the customer have it your way.

I wasn’t prepared for this big room with clattering typewriters and teletype printers. You could hardly hear yourself think.

She dares me to pour myself out like a living waterfall. She dares me to enter the soul that is more than my own; she extinguishes fear in mere seconds. She lets light come through.

Those who dare to fail miserably can achieve greatly.

Dare to live the life you have dreamed for yourself. Go forward and make your dreams come true.

In a world filled with hate, we must still dare to hope. In a world filled with anger, we must still dare to comfort. In a world filled with despair, we must still dare to dream. And in a world filled with distrust, we must still dare to believe.

For who would dare to assert that eternal happiness can compensate for a single moment’s human suffering.

Let us have faith that right makes might; and in that faith let us, to the end, dare to do our duty as we understand it.

A man with outward courage dares to die; a man with inner courage dares to live.

Success is loving life and daring to live it.