If you work just for money, you’ll never make it, but if you love what you’re doing and you always put the customer first, success will be yours.
RAY KROCIn the City of God there will be a great thunder, Two brothers torn apart by Chaos, while the fortress endures, the great leader will succumb, The third big war will begin when the big city is burning.
More Ray Kroc Quotes
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The body without soul is no longer at the sacrifice. At the day of death it come to rebirth. The divine spirit will make the soul rejoice seeing the eternity of the world.
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I believe in God, family, and McDonald’s. And in the office, that order is reversed.
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You’ll learn more about a road by traveling it than by consulting all the maps in the world.
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Our aim was to insure repeat business based on the system’s reputation rather than on the quality of a single store or operator.
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Perfection is very difficult to achieve, and perfection was what I wanted in McDonald’s. Everything else was secondary for me.
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If you believe in it, and you believe in it hard, it is impossible to fail.
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Nothing in the world can one imagine beforehand,not the least thing,everything is made up of so many unique particulars that cannot be forseen.
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All money means to me is a pride in accomplishment.
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Adversity can strengthen you if you have the will to grind it out.
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Tomorrow at sunrise I shall no longer be here.
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I never considered my dreams wasted energy; they were invariably linked to some form of action. When I dreamed about having a lemonade stand, for example, it wasn’t long before I set up a lemonade stand.
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The definition of salesmanship is the gentle art of letting the customer have it your way.
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I don’t believe in saturation. We’re thinking and talking worldwide.
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If my competitor were drowning I’d stick a hose in his mouth and turn on the water.
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Luck is a dividend of sweat.
RAY KROC