“Our point of view is we will sell more if we help people make purchasing decisions.”

I think frugality drives innovation, just like other constraints do. One of the only ways to get out of a tight box is to invent your way out.

You know, we love stories and we love narrative; we love to get lost in an author’s world.

You know, we love stories and we love narrative; we love to get lost in an author’s world.

There’ll always be serendipity involved in discovery.

Cleverness is a gift, kindness is a choice.

Focusing on the customer makes a company more resilient.

It’s harder to be kind than clever.

What we need to do is always lean into the future; when the world changes around you and when it changes against you – what used to be a tail wind is now a head wind – you have to lean into that and figure out what to do because complaining isn’t a strategy.

The human brain is an incredible pattern-matching machine.

I’d rather interview 50 people and not hire anyone than hire the wrong person.

If you’re truly obsessed over customers, it’ll cover a lot of errors.

Though we are optimistic, we must remain vigilant and maintain a sense of urgency.

If you build a great product or service, people will talk about it. But it starts with having something that’s worth talking about.

If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.

There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second.

Determine what your customers need, and work backwards.

People don’t buy what you do; they buy why you do it. And what you do simply proves what you believe.

First you fuel the desire, then the desire will fuel you.

If you cannot control your emotions, you cannot control your money.

If things start happening, don’t worry, don’t stew, just go right along and you’ll start happening too.

A leader should have higher grit and tenacity, and be able to endure what the employees can’t.

There seems to be an attitude problem, as if we cannot shake ourselves out of a mindset of limited achievement.

Conform to the enemy’s tactics until a favorable opportunity offers; then come forth and engage in a battle that shall prove decisive.

The more you learn, the more you’ll earn.