Every employee can affect your company’s brand, not just the front-line employees that are paid to talk to your customers.
TONY HSIEHWhatever you’re thinking, think bigger.
More Tony Hsieh Quotes
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Learn by doing. Theory is nice, but nothing replaces actual experience.
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We asked ourselves what we wanted this company to stand for. We didn’t want to just sell shoes. I wasn’t even into shoes – but I was passionate about customer service.
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I made a list of the happiest periods of my life & I realized that none of them involve money.
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I think everyone should get a little exposure to computer science because it really forces you to think in a slightly different way, and it’s a skill that you can apply in life in general, whether you end up in computer science or not.
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Our customers call and e-mail us to say that’s how it feels when a Zappos box arrives. And that’s how we view this company.
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I think the most important thing is just if you hire people whose personal values match the corporate core values – and not just the stated ones.
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Hopefully 10 years from now people won’t even realize we started out selling shoes. They will just think about Zappos as a place to get the best customer service.
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Your brand is your culture.
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Inspire other communities and cities to reinvent themselves.
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If I was going to go into an office I wanted it to be with people I would choose to be around even if we didn’t have to work together and so that was one of the major reasons why I decided out of all the different companies we invested in to work with Zappos.
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Help inspire people to realize they are capable of changing the world.
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Most innovation comes from outside your industry applied to your own
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A bigger business is like a cruise ship: There are lots of amenities and you can go a lot further, but it’s harder to turn quickly.
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Twitter is like hugging. Just because it’s hard to measure the return on investment doesn’t mean there isn’t value there.
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Stop chasing the money and start chasing the passion.
TONY HSIEH






