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The whole secret to our success is being able to con ourselves into believing that we’re going to change the world because statistically we are unlikely to do it.

Tom Peters

With most competitors moving ever faster, the race will go to those who listen (and respond) most intently.
TOM PETERS

Faster Moving Race
Knowing when to take your losses is an essential part of eventual success.
TOM PETERS

Essentials Knowing Loss
Success requires a persistent misreading of the odds.
TOM PETERS

Misreading Odds Persistent
Learning is a matter of intensity not elapsed time.
TOM PETERS

Learning Matter Teaching
To meet the demands of the fast-changing competitive scene, we must simply learn to love change as much as we have hated it in the past.
TOM PETERS

Change Demand Past
Some people have argued that listening to a work of literature does not really promote literacy in the same way that reading does.
TOM PETERS

Challenges People Reading
As a consumer, you want to associate with brands whose powerful presence creates a halo effect that rubs off on you.
TOM PETERS

Halos Powerful Want
…high end does not necessarily equal high price. It’s a matter of attitude.
TOM PETERS

Attitide Attitude Matter
Print-based libraries developed in an age of scarce printed resources.
TOM PETERS

Age Library Resources
Formula for success: under promise and over deliver.
TOM PETERS

Educational Inspirational Success
Dot the i’s, cross the t’s, answer the phones promptly, send out errorless invoices, and in general never forget that the devil is in the details.
TOM PETERS

Devil Entrepreneur Phones
Entrepreneurs have no memories. They take on the world with a completely fresh view.
TOM PETERS

Entrepreneur Memories Views
Community. A friend started a real estate brokerage a few years ago. By the time she’d added her second employee, she was a pillar of her 35,000-person community.
TOM PETERS

Business Person Real School Second
Public Speaking is a skill that can be studied, polished, perfected. Not only can you get good at it, you can get damn good at it and it makes a heck of a difference.
TOM PETERS

Differences Public Speaking Skills
I think economics is about passion. Economic progress, whether it is a two-person coffee shop or whether it is Netscape, is about people with brave ideas. Because it is brave to mortgage the house, when you’ve got two kids, to start a coffee shop.
TOM PETERS

Coffee Kids Passion
Forget loyalty. Or at least loyalty to one’s corporation. Try loyalty to your Rolodex-your network-instead.
TOM PETERS

Corporations Loyalty Trying

The whole secret to our success is being able to con ourselves into believing that we’re going to change the world because statistically we are unlikely to do it.

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The whole secret to our success is being able to con ourselves into believing that we’re going to change the world because statistically we are unlikely to do it.

Related Topics

Popular Authors

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