I just want to build great products.
TIM COOKOpen to everyone, regardless of where they come from, what they look like, how they worship or who they love.
More Tim Cook Quotes
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What makes Siri cool is she has a personality.
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You can focus on things that are barriers or you can focus on scaling the wall or redefining the problem.
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We wouldn’t be able to buy things online, because your credit cards – they’ve probably been ripped off anyway, but they would be ripped off left and right every day if there wasn’t encryption.
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Companies that get confused, that think their goal is revenue or stock price or something. You have to focus on the things that lead to those.
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I love museums. But I don’t want to live in one.
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In the world of cyber security, the last thing you want is to have a target painted on you.
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We make the best phone, we don’t make the most phones.
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Life is fragile. We’re not guaranteed a tomorrow so give it everything you’ve got.
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From our point of view it’s important that Apple not be the developer for the world.
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Where we might go in the future, we’ll see. Customers love games. I’m not interested in being in the console business in what is thought of as traditional gaming. But Apple is a big player today and things in the future will only make that bigger.
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Price is rarely the most important thing. A cheap product might sell some units.
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Open to everyone, regardless of where they come from, what they look like, how they worship or who they love.
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If those of us in positions of responsibility fail to do everything in our power to protect the right of privacy, we risk something far more valuable than money. We risk our way of life.
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We’re talking about a world where the PC is no longer the center, but just a devicewhere your new devices need to be more portable, more personal.
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Gaming has kind of evolved a bit. More people play on portable devices.
TIM COOK