In my view the tablet and the PC are different. You can do things with the tablet if you are not encumbered by the legacy of the PC.
TIM COOKOpen to everyone, regardless of where they come from, what they look like, how they worship or who they love.
More Tim Cook Quotes
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You can only do so many things great, and you should cast aside everything else.
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I am driven by great work and seeing people do incredible things and having a part in that.
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Anything can change, because the smartphone revolution is still in the early stages.
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We make the best phone, we don’t make the most phones.
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The sidelines are not where you want to live your life. The world needs you in the arena!
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We believe in saying no to thousands of projects so that we can really focus on the few that are truly important and meaningful to us.
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Life is fragile. We’re not guaranteed a tomorrow so give it everything you’ve got.
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I think everyone has to ask, how do companies make their money? Follow the money. And if they’re making money mainly by collecting gobs of personal data, I think you have a right to be worried.
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Certainly some things that are very good can sometimes be used in a bad way.
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Companies that get confused, that think their goal is revenue or stock price or something. You have to focus on the things that lead to those.
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We do a lot of things for reasons besides profit motive. We want to leave the world better than we found it.
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What makes Siri cool is she has a personality.
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Price is rarely the most important thing. A cheap product might sell some units.
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I am who I am, and I’m focused on that, and being a great CEO of Apple.
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You are more powerful than you think.
TIM COOK