Honestly, we’ll compete with everybody. I love competition. As long as people invent their own stuff, I love competition.
TIM COOKApple Watch is the most personal device we’ve ever created.
More Tim Cook Quotes
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You are more powerful than you think.
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Life is fragile. We’re not guaranteed a tomorrow so give it everything you’ve got.
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I personally admire Steve Jobs not most for what he did, or what he said, but for what he stood for.
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You can only do so many things great, and you should cast aside everything else.
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Apple has a culture of excellence that is, I think, so unique and so special. I’m not going to witness or permit the change of it.
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If I’m working with you for several months on things, if I have a relationship with you, and I decide one day I’m going to sue you,
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Those who try to achieve success without hard work ultimately deceive themselves-or worse-deceive others.
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Gaming has kind of evolved a bit. More people play on portable devices.
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I am confident our best years lie ahead of us and that together we will continue to make Apple the magical place that it is.
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So let me be clear: I’m proud to be gay, and I consider being gay among the greatest gifts God has given me.
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Excellence has become a habit.
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Without encryption, you and I wouldn’t be able to do our banking online.
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You want to be the pebble in the pond that creates the ripples for change.
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An acorn would never brag about giving shade.
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Our business is not based on having information about you. You’re not our product. Our product are these, and this watch, and Macs and so forth. And so we run a very different company.
TIM COOK







