We do a lot of things for reasons besides profit motive. We want to leave the world better than we found it.
TIM COOKWe believe in saying no to thousands of projects so that we can really focus on the few that are truly important and meaningful to us.
More Tim Cook Quotes
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Life is fragile. We’re not guaranteed a tomorrow so give it everything you’ve got.
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Security isn’t just a feature, it’s a base, it’s a fundamental, right.
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Where we might go in the future, we’ll see. Customers love games. I’m not interested in being in the console business in what is thought of as traditional gaming. But Apple is a big player today and things in the future will only make that bigger.
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A wave of legislation, introduced in more than two dozen states, would allow people to discriminate against their neighbors.
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People are running huge enterprises off of hacking and stealing data.
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I remember what it was like to grow up in the South in the 1960s and 1970s.
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Right to privacy is really important. You pull that brick out and another and pretty soon the house falls.
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There’s something very dangerous happening in states across the country.
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The government should always be the one defending civil liberties.
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In my view the tablet and the PC are different. You can do things with the tablet if you are not encumbered by the legacy of the PC.
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Maybe law enforcement would like the ability to turn on the camera on your Mac.
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We sold more iPads in the last quarter alone than any PC manufacturer sold in their entire line.
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Apple Stores Offer the Best Buying Experience and Customer Service On The Planet
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You are more powerful than you think.
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In the world of cyber security, the last thing you want is to have a target painted on you.
TIM COOK