Great things in business are never done by one person, they’re done by a team of people.
STEVE JOBSYour customers don’t care about you. They don’t care about your product or service. They care about themselves, their dreams, their goals. Now, they will care much more if you help them reach their goals, and to do that, you must understand their goals, as well as their needs and deepest desires.
More Steve Jobs Quotes
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I would rather gamble on our vision than make a ‘me, too’ product.
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Overnight success stories take a long time.
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None of us are as creative as all of us.
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You can’t win on innovation unless you have a way to communicate it to customers.
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You go to your TV to turn your brain off. You go to the computer when you want to turn your brain on.
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If you’re afraid of failing you won’t get very far.
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The real art is knowing what to leave out, not what to put in.
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The most precious resource we have is time.
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Deciding what not to do is as important as deciding what to do.
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Never settle for average.
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You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.
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Do not try to do everything. Do one thing well.
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I would trade all of my technology for an afternoon with Socrates.
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It’s not a faith in technology. It’s faith in people.
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People don’t know what they want until you show it to them. That’s why I never rely on marketing research. Our task is to read things that are not yet on the page.
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