“If you keep your eye on the profit, you’re going to skimp on the product. But if you focus on making really great products, then the profits will follow.”

Intuition is a very powerful thing, more powerful than intellect.

Believe things will work out.

Without death there would be very little progress.

You have to be burning with “an idea, or a problem, or a wrong that you want to right.” If you’re not passionate enough from the start, you’ll never stick it out.

It’s not a faith in technology. It’s faith in people.

Each dream you leave behind is a part of your future that will no longer exist.

The best way to create value in the 21st century is to connect Creativity with Technology.

You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.

If a user is having a problem, it’s our problem.

You are all over the map, figure out the top 5 things you want to focus on and get rid of the rest.

You cannot mandate productivity, you must provide the tools to let people become their best.

Overnight success stories take a long time.

Strategy is figuring out what not to do.

My job is not to be easy on people. My job is to take these great people we have and to push them and make them even better.

Focus and simplicity – once you get there, you can move mountains.

That’s been one of my mantras – focus and simplicity. Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.

Everything is based on a simple rule: Quality is the best business plan, period.

A failure teaches you that something can’t be done-that way.

I am going to enjoy some other things apart from business.

If we go to work at 8 a.m. and go home at 5 p.m., this is not a high-tech company and Alibaba will never be successful. If we have that kind of 8-5 spirit, then we should just go and do something else.

The trick to any profession is making it look easy.

When somebody shares, everybody wins.

You may think using Google’s great, but I still think it’s terrible.

A little magic can take you a long way.