“If you keep your eye on the profit, you’re going to skimp on the product. But if you focus on making really great products, then the profits will follow.”

Do not try to do everything. Do one thing well.

You have to trust in something–your gut, destiny, life, karma, whatever.

The day I was born songs were on records, phones were tied down, computers needed rooms and the web was fiction. Change the world. You can.

Design is not just what it looks like and feels like. Design is how it works.

Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple.

Details matter, it’s worth waiting to get it right.

Details matter, it’s worth waiting to get it right.

Don’t just live a life; build one.

The only way to be truly satisfied is to do what you believe is great work

If you haven’t found it yet, keep looking.

You can’t win on innovation unless you have a way to communicate it to customers.

We’ve got to make the small things unforgettable.

It’s rare that you see an artist in his 30s or 40s able to really contribute something amazing.

Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it’s really how it works.

Most people never pick up the phone and call. Most people never ask, and that’s what separates the people who do things from the people who just dream about them.

Let’s go invent tomorrow.

If you define the problem correctly, you almost have the solution.

Effort: You must do the thing you think you cannot do.

Every year I make a plan. I do it. It will be done.

Tesla is here to stay and keep fighting for the electric car revolution.

Offer your strengths to others and you’ll be amazed how many people offer their strengths to you.

The business schools reward difficult complex behavior more than simple behavior, but simple behavior is more effective.

Successful people, in all callings, never stop acquiring specialized knowledge related to their major purpose, business, or profession.

We don’t make movies to make money, we make money to make more movies.