I would trade all of my technology for an afternoon with Socrates.
STEVE JOBSYou can’t look at the competition and say you’re going to do it better. You have to look at the competition and say you’re going to do it differently.
More Steve Jobs Quotes
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You can’t look at the competition and say you’re going to do it better. You have to look at the competition and say you’re going to do it differently.
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We’ve got to make the small things unforgettable.
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The hardest thing when you think about focusing. You think focusing is about saying “Yes.” No. Focusing is about saying “No.” And when you say “No,” you piss off people.
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The most powerful person in the world is the story teller. The storyteller sets the vision, values and agenda of an entire generation that is to come.
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A brand is simply trust.
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The only way to be truly satisfied is to do what you believe is great work
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Do not try to do everything. Do one thing well.
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Have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.
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Overnight success stories take a long time.
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We have always been shameless about stealing great ideas.
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Innovation is the only way to win.
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Innovation distinguishes between a leader and a follower.
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Innovation is the ability to see change as an opportunity – not a threat.
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If a user is having a problem, it’s our problem.
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That’s been one of my mantras – focus and simplicity. Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.
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The most important decisions you make are not the things you do, but the things you decide not to do.
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If you don’t cannibalize yourself, someone else will.
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Pursue your dreams and see the opportunities in life’s setbacks.
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If you keep your eye on the profit, you’re going to skimp on the product. But if you focus on making really great products, then the profits will follow.
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The people who are crazy enough to think they can change the world are the ones who do.
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Be a yardstick of quality. Some people aren’t used to an environment where excellence is expected.
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Manage the top line: your strategy, your people, and your products, and the bottom line will follow.
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The best innovation is sometimes the company, the way you organize the company.
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If you are working on something exciting that you really care about, you don’t have to be pushed. The vision pulls you.
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It’s rare that you see an artist in his 30s or 40s able to really contribute something amazing.
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Details matter, it’s worth waiting to get it right.
STEVE JOBS