I’m as proud of what we don’t do as I am of what we do.
STEVE JOBSI’m as proud of what we don’t do as I am of what we do.
STEVE JOBSYou have to trust in something–your gut, destiny, life, karma, whatever.
STEVE JOBSIf you’re afraid of failing you won’t get very far.
STEVE JOBSDetails matter, it’s worth waiting to get it right.
STEVE JOBSA brand is simply trust.
STEVE JOBSYou cannot mandate productivity, you must provide the tools to let people become their best.
STEVE JOBSWe have always been shameless about stealing great ideas.
STEVE JOBSYou have to trust that the dots will somehow connect in your future.
STEVE JOBSIt’s really hard to design products by focus groups. A lot of times, people don’t know what they want until you show it to them.
STEVE JOBSWe’re not going to be the first to this party, but we’re going to be the best.
STEVE JOBSLet’s go invent tomorrow instead of worrying about what happened yesterday.
STEVE JOBSDeciding what not to do is as important as deciding what to do.
STEVE JOBSTo go forward you have to leave something behind.
STEVE JOBSI don’t think of my life as a career. I do stuff. I respond to stuff. That’s not a career – it’s a life!
STEVE JOBSThe real art is knowing what to leave out, not what to put in.
STEVE JOBSIntuition is a very powerful thing, more powerful than intellect.
STEVE JOBS