If you’re not the best in the world at what you do, then you have to get better.
SETH GODINMost people have bosses who hire them to fill a slot in the work chart and to do what they are told. And most people who are doing what they are told feel safe; it feels reliable.
More Seth Godin Quotes
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People talking about you is far more effective than talking about yourself.
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Once you free yourself from the need for perfect acceptance, it’s a lot easier to launch work that matters.
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Remarkable visions and genuine insights are always met with resistance.
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Make a decision. It doesn’t have to be a wise decision or a perfect one. Just make one.
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Art is the act of navigating without a map.
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Social Networking that matters is helping people archive their goals. Doing it reliably and repeatability so that over time people have an interest in helping you achieve your goals.
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If we can fall in love with serving people, creating value, solving problems, building valuable connections and doing work that matters, it makes it far more likely we’re going to do important work
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Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a deal breaker.
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In a race, sooner or later there’s a moment that separates the winner from those who don’t win. That instant is your chance, the moment you’ve been waiting for.
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The first rule of doing work that matters: Go to work on a regular basis.
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Too often, the person who wrecks our work is us.
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Defending mediocrity is exhausting.
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The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
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We know what you want to accomplish… The real question is, ‘what are you willing to push through the dip for?’ What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that’s what’s going to actually get done.
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Set up a life you don’t need to escape from.
SETH GODIN






