Selling to people who actually want to hear from you is more effective than interrupting strangers who don’t.
SETH GODINMost people have bosses who hire them to fill a slot in the work chart and to do what they are told. And most people who are doing what they are told feel safe; it feels reliable.
More Seth Godin Quotes
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Denigrating art you don’t understand doesn’t hurt the art – it reveals something about your willingness to learn.
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Before you tell yourself you have no right to invent this or improve that, remind yourself that the person before you had no right either, but did it anyway.
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Your best customers are worth far more than your average customers.
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You can be right or you can have empathy. You can’t do both.
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Go ahead, do something impossible.
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Ideas that spread win.
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One bad review doesn’t ruin my day because I realize what a badge of honor it is to get a bit of criticism at all.
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If you can’t state your position in eight words, you don’t have a position.
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You don’t launch a popular blog, you build one.
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As long as you want to please everyone, you won’t please anyone.
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If you wait until there is another case study in your industry, you will be too late!
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Your art is the act of taking personal responsibility, challenging the status quo, and changing people.
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As soon as we associate reading with a test, we’ve missed the point.
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Marketing is no longer about the stuff that you male, but about the stories you tell.
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The myth that the CEO is going to discover you and nurture you and ask you to join her for lunch is just that, a Hollywood myth.
SETH GODIN