When exactly were we brainwashed into believing that the best way to earn a living is to have a job?
SETH GODINIn a long distance race, everyone gets tired. The winner is the runner who figures out where to put the tired, figures out how to store it away until after the race is over. Sure, he’s tired. Everyone is. That’s not the point. The point is to run.
More Seth Godin Quotes
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As soon as we associate reading with a test, we’ve missed the point.
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Please stop waiting for a map. We reward those who draw maps, not those who follow them.
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Not adding value is the same as taking it away.
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Finding new ways, more clever ways to interrupt people doesn’t work.
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Set a goal, and in small, consistent steps, work to reach it. Get support from your peers when you start flagging. Repeat. You will change.
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Do you believe in what you do? Every day? It turns out that belief happens to be a brilliant strategy.
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Facts are irrelevant. What matters is what the consumer believes.
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The enemy of creativity… is fear. We’re all born creative, it takes a little while to become afraid. A surprising insight: an enemy of fear is creativity. Acting in a creative way generates action, and action persuades the fear to lighten up.
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Remarkable visions and genuine insights are always met with resistance.
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Somewhere in the world, someone is doing something that you decided couldn’t be done.
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Either you defend the status quo, or you invent the future.
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Marketing is no longer about the stuff that you male, but about the stories you tell.
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We fail when we give up too soon.
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Set up a life you don’t need to escape from.
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In a long distance race, everyone gets tired. The winner is the runner who figures out where to put the tired, figures out how to store it away until after the race is over. Sure, he’s tired. Everyone is. That’s not the point. The point is to run.
SETH GODIN