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Don’t create for the masses. Create for the people who are your kind of weird.

Seth Godin

More than anything else, I think prospects, customers and citizens watch what you do more than they listen to what you say.
SETH GODIN

Citizens Thinking Watches
Our job is obvious: we need to get out of the way, shine a light, and empower a new generation to teach itself and to go further and faster than any generation ever has.
SETH GODIN

Jobs Learning Light
Marketing is no longer about the stuff that you male, but about the stories you tell.
SETH GODIN

Males Marketing Stuff
Loving what you do is almost as important as doing what you love, especially if you need to make a living at it.
SETH GODIN

Almost Loving Important
Where do you put the fear when you choose to innovate? The fear is there, but you have to find a place to put it.
SETH GODIN

Failure Fear Perseverance
You can be right or you can have empathy. You can’t do both.
SETH GODIN

Empathy Inspiring Relationship
Don’t waste time looking for a better pencil: learn to write better.
SETH GODIN

Time Waste Writing
So sure, start with a slogan. But don’t bother wasting any time on it if you’re merely going for catchy. Aim for true instead.
SETH GODIN

Aim Bother Catchy
You are not your resume, you are your work.
SETH GODIN

Business Inspiring Motivational
Organizations that destroy the status quo win. Whatever the status quo is, changing it gives you the opportunity to be remarkable.
SETH GODIN

Motivational Opportunity Winning
Just as we don’t spend a lot of time worrying about how all those poets out there are going to monetize their poetry, the same is true for most bloggers.
SETH GODIN

Blogger Funny Thoughtful Worry
There’s nothing wrong with having a plan. Plans are great. But missions are better. Missions survive when plans fail, and plans almost always fail.
SETH GODIN

Failing Missions Plans
The tiny cost of failure…is dwarfed by the huge cost of not trying.
SETH GODIN

Cost Leadership Trying
Too often, the person who wrecks our work is us.
SETH GODIN

Out Persons Work Wrecks
If you are wiling to do something that might not work, you are closer to being an artist.
SETH GODIN

Artist Creativity might
You don’t win an Olympic gold medal with a few weeks of intensive training.
SETH GODIN

Gold Training Winning

Don’t create for the masses. Create for the people who are your kind of weird.

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Don’t create for the masses. Create for the people who are your kind of weird.

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Popular Authors

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