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Facts are irrelevant. What matters is what the consumer believes.

Seth Godin

So sure, start with a slogan. But don’t bother wasting any time on it if you’re merely going for catchy. Aim for true instead.
SETH GODIN

Aim Bother Catchy
If you hear my idea and dont believe it , thats not your fault its mine.
SETH GODIN

Believe Faults Ideas
The job is not your work; what you do with your heart and soul is the work.
SETH GODIN

Jobs Life Motivational
Transferring your passion to your job is far easier than finding a job that happens to match your passion.
SETH GODIN

Jobs Passion Peace
Getting picked is fine if it happens to you. But it’s not a plan. It’s a version of waiting and hoping.
SETH GODIN

Fine Plans Waiting
Many people believe that great designers get great clients. It’s the other way around.
SETH GODIN

Believe People Way
If you can’t state your position in eight words, you don’t have a position.
SETH GODIN

Eight Position States
You can be right or you can have empathy. You can’t do both.
SETH GODIN

Empathy Inspiring Relationship
Fitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts and produces results.
SETH GODIN

Long Positivity Strategy
The tiny cost of failure…is dwarfed by the huge cost of not trying.
SETH GODIN

Cost Leadership Trying
Change is not a threat, it’s an opportunity. Survival is not the goal, transformative success is.
SETH GODIN

Business Inspirational Opportunity
Be bold, make mistakes, learn a lesson, and fix what doesn’t work.
SETH GODIN

Lesson Making Mistakes
We’re all born creative, it takes a little while to become afraid.
SETH GODIN

Born Creative Littles
Don’t find customers for your products, find products for your customers.
SETH GODIN

Business Customer Loyal Motivational
Facts are irrelevant. What matters is what the consumer believes.
SETH GODIN

Believe Facts Matters What
Just about anything worth doing is worth doing better.
SETH GODIN

Better Doing Worth

Facts are irrelevant. What matters is what the consumer believes.

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Facts are irrelevant. What matters is what the consumer believes.

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Popular Authors

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