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Facts are irrelevant. What matters is what the consumer believes.

Seth Godin

As creators, our pursuit of perfection might be misguided, particularly if it comes at the expense of the things that matter.
SETH GODIN

Matter might Misguide Perfection
If you want to be a leader, go lead
SETH GODIN

Lead Leader Supporter Want
Nine years of experience is very different from one year of experience, nine times.
SETH GODIN

Different Nine Years
People rarely buy what they need. They buy what they want.
SETH GODIN

Business Entrepreneur People
The first rule of doing work that matters: Go to work on a regular basis.
SETH GODIN

Bases Firsts Matter
If you hear my idea and dont believe it , thats not your fault its mine.
SETH GODIN

Believe Faults Ideas
Not adding value is the same as taking it away.
SETH GODIN

Adding Value Values
Leaders have followers, managers have employees. Managers make widgets, leaders make change.
SETH GODIN

Employee Followers Leader
Making promises and keeping them is a great way to build a brand.
SETH GODIN

Marketing Promise Way
A tribe is a group of people connected to one another, connected to a leader, and connected to an idea. For millions of years, human beings have been part of one tribe or another. A group needs only two things to be a tribe: a shared interest and a way to communicate.
SETH GODIN

Ideas Tribute Two Years
Figure out the people part and the technology gets a whole lot simpler.
SETH GODIN

Figures People Technology
Successful people are successful for one simple reason: they think about failure differently.
SETH GODIN

Simple Successful Thinking
Remarkable visions and genuine insights are always met with resistance.
SETH GODIN

Genuine Resistance Vision
The enemy of creativity… is fear. We’re all born creative, it takes a little while to become afraid. A surprising insight: an enemy of fear is creativity. Acting in a creative way generates action, and action persuades the fear to lighten up.
SETH GODIN

Acting Creative Creativity Enemy Generate
The goal of a marketing interaction isn’t to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.
SETH GODIN

Goal Moving Opportunity
In a race, sooner or later there’s a moment that separates the winner from those who don’t win. That instant is your chance, the moment you’ve been waiting for.
SETH GODIN

Motivational Sports Winning

Facts are irrelevant. What matters is what the consumer believes.

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Facts are irrelevant. What matters is what the consumer believes.

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Popular Authors

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