To be successful, you must be daring, be first and be different.
RAY KROCNo one of us is more important than the rest of us.
More Ray Kroc Quotes
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The organization cannot trust the individual; the individual must trust the organization.
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I don’t believe in saturation. We’re thinking and talking worldwide.
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In my experience, good executives don’t make mistakes.
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From the calm morning, the end will come when of the dancing horse the number of circles will be nine.
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I wasn’t prepared for this big room with clattering typewriters and teletype printers. You could hardly hear yourself think.
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You’re only as good as the people you hire.
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When times are bad is when you want to build! Why wait for things to pick up so everything will cost more?
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Understanding created by the intellect cannot be acquired by means of the occult, only by the aid of the zodiac, bringing forth that small flame by whose light part of the future may be discerned.
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If you have time to lean, you have time to clean.
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Luck is a dividend of sweat. The more you sweat, the luckier you get.
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There is absolutely nothing special about walking on a rope stretched along the ground. Where there is no risk, there can be no pride in a deed accomplished, and therefore no happiness.
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Customers tend to avoid a restaurant that’s going aswamp in its own sludge.
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Take calculated risks. Act boldly and thoughtfully. Be an agile company.
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Visions of McDonald’s restaurants dotting crossroads all over the country paraded through my brain. I don’t believe in saturation. We’re thinking and talking worldwide.
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I believe in God, family, and McDonald’s. And in the office, that order is reversed.
RAY KROC