We need god to prosper those without him will not.
RAY KROCWe need god to prosper those without him will not.
RAY KROCThe organization cannot trust the individual; the individual must trust the organization.
RAY KROCThe definition of salesmanship is the gentle art of letting the customer have it your way.
RAY KROCWe take the hamburger business more seriously than anyone else.
RAY KROCIf you believe in it, and you believe in it hard, it is impossible to fail.
RAY KROCI saw opportunity appear in an ugly six-spindle shake machine … and grabbed it.
RAY KROCTo be successful, you must be daring, be first and be different.
RAY KROCThere’s a lot more future in hamburgers than in baseball.
RAY KROCIt’s easy to have principles when you’re rich. The important thing is to have principles when you’re poor.
RAY KROCThe key to success is being in the right place at the right time, recognizing that you are there, and taking action!
RAY KROCNo self-respecting pitcher throws the same way to every batter and no self-respecting salesman makes the same pitch to every client.
RAY KROCMcDonald’s is a people business, and that smile on that counter girl’s face when she takes your order is a vital part of our image.
RAY KROCWhen times are bad is when you want to build! Why wait for things to pick up so everything will cost more?
RAY KROCWe have an obligation to give something back to the community that gives so much to us.
RAY KROCThe more I help others to succeed, the more I succeed.
RAY KROCWhen you’re green, your growing. When you’re ripe, you rot.
RAY KROC